麦肯锡-建筑物脱碳的新方法可以降低排放并有利可图(英)_市场营销策划_重点报告202301202_d.docx
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1、November2023McKhiseyQuarterlyAnewwaytodecarbonizebuildingscanloweremissionsprofitablyAnAl-informedapproachmakesitfaster,easier,andcheapertodecarbonizerealestate.Here,show.ThisarticleisacollaborativeeffortbyBrodieBoland,DanielCramer,AlastairGreen,DaryaGuettler,FockoImhorst,andMaritaWinSlade,represent
2、ingviewsfromMcKinsey,RealEstatePractice.Realestatecompaniesareincreasinglyacceptingtheimperativetodecarbonizebuildings,buttheyfrequentlyfindthetaskdifficult,laborious,andexpensive.Ownerswithportfoliosofmanyuniquebuildingsoftenhavenocentralizedinventorythatindicatestheconditionsinsideorthetypesofequi
3、pmenttheycontain.Whafsmore,physicalenergyauditsandbuilding-by-buildingnet-zeroplansarelengthy,costly,andenjoynobenefitsofscale.Duetotheselimitations,thetraditionalapproachtodecarbonizationhascreatedawidespreadimpressionthatdecarbonizingbuildingsissignificantlyunprofitable.Butthankstoimprovementsinth
4、equantityandqualityofdataandanalyticmethods,thereisabetterapproach.Itisnowpossibletouseacombinationofdatafromsatellites,geospatialanalytics,regulations,laborandequipmentcosts,buildingcharacteristics,energy,andothersourcestorapidlycreateahigh-fidelitypictureofthecurrentstateofanindividualbuildingwith
5、outeversteppingfootinside.Byapplyingmachinelearning,Al,andphysics-basedmodeling,portfolioownerscanquicklyidentifybuildingdecarbonizationopportunities.Thisincludesthecurrenttypeandestimatedcapacityofheatingandcoolingsystems,thesite-specificpotentialforsolarorgeothermalpower,andwhereinsulationandeffic
6、iencylevelsaresubstandard.Advancedevolutionaryoptimizationalgorithmscanthendeterminetheoptimalsetofsolutionsandsequenceofactionsforeachbuilding-andtheportfolioasawholetoreachnetzeroonagiventimeline.Thesecapabilitiescanquicklygenerateasetoffinanciallyoptimizedplansforeachbuildinginaportfoliobasedonth
7、ebuilding/suniquestartingpoint,regulatoryenvironment,leasestructure,andmanyotherfactors.Theseplans-whichcanbegeneratedforafullportfolioinamatterofweeks-canincludeasetoftime-boundactions,associatedcapitalcosts,anddocumentationoftheeffectonemissionsandoperatingcosts.Forlargeportfolios,thisnovelapproac
8、htoreachingnetzerorepresentsamorethan100-foldincreaseinthepaceandscaleofdecarbonizationplanningcomparedwiththetraditionalapproachofconductingenergyauditsandnet-zerostudies.Italsoeliminatestheneedtorelyonvaguebuildingarchetypesorgeneralmarginalabatementcostcurves,whichoftenleadtopoorerplansandhigherc
9、osts.Thissystemyieldsspecific,detailed,actionableplanswithfasterabatementandbettereconomics.Bydevelopingthefullpathtonetzero,realestateorganizationscanplanaheadinsteadofreacting.Theycanintegratedecarbonizationcostinsightswhendecidingwhichbuildingstomoveintooracquire.Becausethisnewapproachcanrapidlyg
10、enerateaplanforeverybuilding,ownersandoccupierscandecidewheretoinvestlimitedcapitalandcoordinateequipmentprocurement,design,andprojectmanagementtominimizecosts.Additionally,ownerscanaggregatebuilding-levelplansacrosstheportfoliotodevelopcapitalplansandreporting.Building-Ievelplansforenergyefficiency
11、andelectrificationallowownersandoccupierstoestimateandprocurerequiredvolumesofrenewablepower,increasethepotentialtotakeadvantageofgovernmentincentives,andmakebuildingmanagersjobseasier.Thisarticlebeginsbyexploringtheimportanceofadoptingamoreefficientwaytodecarbonizebuildings.Next,Wedescribehowthisne
12、wapproachoftenmakesitpossibleforrealestateportfoliostoachievenetzeroatanetpresentvalue(NPV)thatisneutraltopositive.Forexample,Wehighlightacompanythatrecentlydevelopedanet-zeropathwayplanthat,sprojectedtocostroughly$85millionlessthanatraditional-approachplanwouldhavecost.Finally,wedescribethesevenfea
13、turesofacrediblebuildingdecarbonizationplan.Decarbonizationeffortsarechallenging,butafaster,moreeconomicalwayofaccomplishingtherealestateindustry,sdecarbonizationgoalsprovidesanopportunitytomeaningfullyaccelerateactionsrequiredtolimitglobalwarming.Buildingowners,operators,andoccupiershaveobligations
14、todecarbonizeTherealestateindustryaccountsforapproximately40percentofglobalcombustion-relatedemissions,ofwhich28percentagepointscomefrombuildingoperationsand12fromembodiedcarbonthatis,emissionsfrombuildingmaterialsandconstruction(Exhibitl).2022 Global status report for buildings and construction, Un
15、ited Nations Environment Programme, November 9, 2022.Tokeepglobalwarmingwithinapproximately1.5Candtoreachanet-zero-carbonbuildingstockby2050,theIEAestimatesdirectbuildingemissions(suchasfromonsitegasoroilboilers)willneedtobereducedby50percentandindirectemissionsbyExhibit1Thirty-sevenpercentofglobale
16、nergyemissionsarerelatedtobuildings,with28percentagepointsofthatduetobuildingoperations.Global energy and process emissions by source, 2021, %Building operations (direct)Building operations (indirect)OtherindustryTransportationOtherBuilding construction industry Other nstr ction2i8 37Source:UNEP2022
17、GlobalStatusReportforBuildingsandGxistruction60percent(forexample,throughenergyefficiencymeasuresandgriddecarbonization)by2030.2uBuilding sector emissions hit record high, but low-carbon pandemic recovery can help transform sector-U N report/United Nations Environment Programme, December 16, 2020. C
18、ompanies takir% action/1 Science Based Targets Initiative dashboard, August 2023.However,theworld/sbuildingsarenotcurrentlyontracktoachievethesegoals.SomeprogresshasbeenmadeandmoreiswithinreachRealestatecompaniesacrosstheecosystemareincreasinglymakingnet-zerocommitments?Meanwhile,regulatorsandgovern
19、ingbodiesareworkingtoimplementamixofincentivesandregulations,includingtheEuropeanCommissionsEnergyPerformanceofBuildingsDirective,theUnitedKingdomsMinimumEnergyEfficiencyStandards,andtheUSSecuritiesandExchangeCommissionsproposedclimatedisclosure.Addingtomomentumareinvestorswhoareincreasinglyallocati
20、ngcapitaltosupportthetransition.Progressiswithinreach.Unlikeinsomeareasthatareaddressingdecarbonization(suchasheavyindustryandshipping),ourworkinrealestatehasshownusthatthetechnologyalreadyexiststoreplacetheuseoffossilfuelsanddramaticallyimproveenergyefficiencyinmostbuildingsaroundtheglobe.Ifcompani
21、esdeploythemostefficientapproaches,alargeshareofbuildings(andanevenlargershareofbuildingportfolios)canbedecarbonizedwithneutralorpositivefinancials Sustainability grades are driving a vacancy gap in offices/ JLLr January 16r 2023.withintheexistingtechnology,policy,supplychain,andenergymarketenvironm
22、ent.Fulfillingtheindustrysobligationsfortheclimatetransitionwhilecreatingvalueispossible.However,itrequiresthatbuildingownersdothingsdifferently.BuildingdecarbonizationcanbeeconomicaltodayIndetaileddecarbonizationworkcoveringapproximately20,000buildings,morethan15megatonsofCO2equivalentannualemissio
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