HND商务信息与通讯技术OUTCOME1.doc
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1、wordPart1: Identify andevaluatetherole ofbusinessinformationindecision-making.Question1:StrategicManagementStrategicmanagementisresponsibleformakingdecisionsthataffectwholepany.Thesedecisionsaregenerallyvery plexandunstructured.Theymakelong-termdecisions.Internal:Themarkettrends. Ifthepanycanobserve
2、theindex,itwillunderstandtheneedsofthepany,soastodecideitwillproducetheproductstogainmoreprofit.External:thestaffingneeds. Ifthempanycanimproveemployeebenefits,increasetheirrewards,itwillmakeemployeeshavemorepower.TacticalManagementTacticalmanagersarethemiddlemanagement.Theymakemedium-termdecisions
3、a忏ectingbudgets,monitoring operations,developing policies,obtainingresources.Tacticalmanagersdeveloptacticstoachievetheoverallstrategicaimsandobjectivessetbythestrategicmanager.Internal:Thebudgets.Ifthepanyhasabudgetprocess,itwillbe abletocontrolthebudgetandcontrolthepanyscashposition.Andtheenterpri
4、secapitalwillbeemoreflexible.External:Iftheenterprisehasthefixedsuppliers,itwillguaranteethequalityofenterpriseproductsandsave operatingtime,thusenhancestheenterprisethepetitiveabilityandincreasemoreprofits.OperationalManagementTheoperationalmanageristhefirstlinemanagerorsupervisor.Theyare12 / 14res
5、ponsiblefortheday-to-dayopera甘onsofthebusiness.Internal:Iftheenterprisesta仔attendancerecord eve叩day,itcanworkoutaplanforamoreperfectplanaccordingtotheinformation,sothatemployeesworkmoree仔iciently.External:The customerneeds.Iftheenterp川seunderstandcustomerneeds,itsproductstoattractcustomersandincreas
6、eine.Question2:Enterpriseresourceplanningisacross-functionalenterprisesystemdrivenby an integrated suiteof so仕ware modulesthat supports the basicinternalbusinessprossesofampany.ERPgivesapanyanintegratedreal-time view of i怡core business processes such as production,orderprocessing,andinventorymanagem
7、ent,tiedtogetherbyERPapplicationssoftwareandamondatabasemaintainedbyadatabasemanagementsystem.ERPsystemstrackbusinessresources(suchascash,rawmaterials,andproductioncapacity)andthestatusofmitmentsmadebythebusiness(suchascustomerorders,purchaseorders,andemployeepayroll),nomatterwhichdepartment(manufac
8、turing,purchasing,sales,accounting,andsoon)hasenteredthedataintothesystem.ERPfacilitatesinformationf10wbetweenallbusinessfunctionsinsidetheorganization,andmanagesconnectionstooutsidestakeholders.(Wikipedia,2013)Thisinformationsystemwouldsupportdecision-makingatstrategiclevels. ERPprovidessupporttoup
9、perlevelmanagementtoprovidethemwithcriticaldecisionmakinginformation.Thisdecisionsupportallowstheupperlevelmanagementtomakemanagerialchoicesthatenhancethebusinessdowntheroad. ERPalsocreatesamoreagilempanythatbetteradaptstochange.ERPmakesapanymoref1exibleandless时gidlystructuredsoorganizationponents o
10、perate morecohesively,enhancingthebusiness-斗nternallyandexterna11y. ERPcangreatlyimprovethe qualityandefficiencyofabusiness.By keepingapanysinternalbusinessprocessrunningsmoothly,ERPcanleadtobetteroutputsthatbenefitthepanysuchascustomerservice,andmanufacturing.Customerrelationshipmanagementisamodelf
11、ormanagingapanysinteractionswithcurrentandfuturecustomers.Itinvolvesusingtechnologytoorganize,automate,andsynchronizesales,marketing,customerservice,andtechnicalsuppo凡(Wikipedia,2013)Thisinformationsystemwouldsupportdecision-makingatoperationallevels. AccesscontroliscrucialfortheSCMtool.Ontheonehand
12、,sincethisisteamdevelopment,mayneedto limitcertain membersofthe authority;Thesub-project oftheespecially bigprojectstendtobeinvolvedinoutsourcing,attheendofthealignmentstagewillinvolvealotofdifferentunits,needmorerightsmanagement.Accesscontrol,ontheotherhand,also reducedthe possibility ofwrong opera
13、tion,indirect improve theavailabilityoftheSCMtool. SCMtoolsrecordprogramsandfilesmodifiedtr司ectory,trackchangeinformation,makethesoftwaredevelopmentworkpletedinBaseline(Baseline)gradualwa弘avoidingtheuncontrolledsoftwaredevelopmentsituation,makedevelopmentstatusinorder.Supplychainmanagementisthemanag
14、ementoftheflowofgoods.Itincludesthemovementandstorageofrawmaterials,work-in-processinventory,andfinishedgoodsfrompointoforigintopointofconsumption.Interconnectedorinterlinkednetworks,channelsandnodebusinessesareinvolvedintheprovisionofproductsandservicesrequiredby endcustomersinasupplychain.Supplych
15、ainmanagementhasbeendefinedasthedesign,planning,execution,control,andmonito时ngofsupplychainactivitieswiththeobjectiveofcreatingnetvalue,buildingapetitiveinfrastructure,leveragingworldwidelogistics,synchronizing supply with demandand measuringperformanceglobally.(Wikipedia,2013)Thisinformationsystemw
16、ouldsupportdecision-makingatoperationa川evels.CRMisnotonlyoneinthefaceofcustomermarketingandservicedepartment,alsoisabusinessdepartmentscanshareinformationand resourcespla仔ormfortheautomationwork,inordertomaximizetheminingandcoordinationofenterpriseresources,expandthesurvivalspaceandpotential. CRMisc
17、ustomerinformationintopositivecustomerrelationshipandtheworkingprocess of the cycle. Through the CRM can more trulyprehensive collection,analysisofcustomerinformation,to providecustomerswithmulti-angle,all-roundservice.Question3:TheDataProtectionAct1998isaUnitedKingdom ActofParliamentwhichdefinesUKl
18、awontheprocessingofdataonidentifiablelivingpeople.Itisthemainpieceoflegislationthatgoverns theprotectionofpersonaldataintheUK.AlthoughtheActitselfdoesnotmentionprivacy,itwasenactedtobringUKlawintolinewiththeEUdataprotectiondirectiveof1995whichrequiredMemberStatestoprotectpeoplesfundamentalrightsandf
19、reedomsandinparticulartheir right to privacy with respect to the processing of personal data.(Wikipedia,2013)1thinkitnecessa叩forenterprisestousetheAct.Itcanbetterprotectcorporatedataandinformation,toreducealotofbusinessrisk.TheCopyright,DesignsandPatentsAct1988(c.48),alsoknownastheCDPA,isanActoftheP
20、arliamentoftheUnitedKingdomwhich receivedRoyal Assenton15November1988.Itreformulatesalmostpletelythestatutorybasisofcopyrightlaw(includingpe斤。rmingrights)intheUnitedKingdom,whichhad,untilthen,beengovernedbytheCopyrightAct1956(c.74).Italsocreatesanunregistereddesignright,andcontainsanumberofmodificat
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