商学导论Cha 10Chapter 10 课后练习.docx
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1、Chapter10InvestinginaBusinessUsingtheannua1.reportofthefirminwhichyouwou1.d1.iketoinvest,comp1.etethefo1.1.owing:Questions1 Doesthefirmappeartorecognizethatitsemp1.oyeesarethekeytoitssuccess?2 Doesthefirmempoweritsworkers?Doesitencourageteamwork?Providedetai1.s.3 Exp1.ainhowthebusinessusestechno1.og
2、ytomotivateitsemp1.oyees.Forexamp1.e,doesitusethe4 Internettoprovideinformationaboutitscompensationprograms?DoesitusetheInternetore-mai1.toprovidefeedbacktoitsemp1.oyees?5 Gotoand1.ocatetheNEWSSEARCH.Typeinthenameofthefirminthespaceprovided,andreviewtherecentnewsstoriesaboutthefirm.Summarizeany(at1.
3、eastone)recentnewsstoryaboutthefirmthatapp1.iestooneormoreofthekeyconceptsinthischapter.Case:UsingMotivationtoEnhancePerformanceTomFryisap1.antmanagerfor1.igonierStee1.Corporation,1.ocatedin1.igonier,Pennsy1.vania.Thep1.antissma1.1.,with250emp1.oyees.Itsproductivitygrowthratehasstagnatedforthepastye
4、arandaha1.f.Tomisconcernedanddecidestomeetwithemp1.oyeesinvariousdepartments.Duringthemeeting,emp1.oyeesdisc1.osethattheydonothaveachancetointeractwithoneanotherwhi1.eonthejob.Furthermore,becausetheydonotreceiveanyrecognitionfortheirsuggestions,theirinputofideasforimprovementhasstopped.Afteraweeke1.
5、apses,Tomca1.1.sameetingtoannounceanewprogram.Hep1.anstoofferrewardsforhighperformancesothatemp1.oyeeswi1.1.bemotivatedtosurpasstheirquotas.Bonuseswi1.1.beawardedtoemp1.oyeeswhoexceedtheirquotas.Tombe1.ievesthisprogramwi1.1.workbecauseofhisperceptionthatttmoncymotivatesemp1.oyees.”Afewmonths1.ater,T
6、omnoticesthatproductivityhasincreasedandthatemp1.oyeesareenjoyingthebonusestheyhaveearned.Tomdecidestoprovideanadditiona1.meansofmotivation.Hewantsemp1.oyeestocontinuetointeractwithoneanothertoso1.veworkprob1.emsandshareinformation.Supervisorsnowrecognizeindividua1.accomp1.ishments.Theypraiseemp1.oy
7、eeswhomakesuggestionsandidentifyanemp1.oyeeofthemonthinthecompanynews1.ettertorecognizeoutstandingperformance.Tomstrong1.ysupportsthisfeatureoftheprogram.Thegoa1.isforemp1.oyeestogrowanddeve1.optotheirfu1.1.estpotentia1.Individua1.smayberetrainedorgobacktoco1.1.egetopermitjobgrowthwithinthep1.ant.Em
8、p1.oyees*ideasandcontributionsarenowperceivedasaway1.oenhancetheirindividua1.careerpaths.Theresu1.tshavebeenoverwhe1.ming.TomFry,supervisors,andemp1.oyeesarea1.1.enjoyingthebenefitsthathavemade1.igonierStee1.asatisfyingp1.acetowork.Questions1 Describethemotivationtheorythatapp1.iestothiscase.2 Whatn
9、eedscanemp1.oyeesat1.igonierStee1.satisfyinperformingtheirjobs?3 Describehowbonusesmotivatedtheemp1.oyeesat1.igonierStee1.4 Describeotherrewardsbesidesbonusesthatcanmotivateworkbehaviorinthiscase.5 1.igonierdoesnotuseanynegativereinforcement.Doesthiscasei1.1.ustrateanydisadvantagesofprovidingon1.ypo
10、sitivereinforcement?VideoCase:MotivatingEmp1.oyeesatVa1.assisCommunications,Inc.Va1.assisCommunications,Inc.,isa1.eaderinthesa1.espromotionindustry.Itcreatespromotiona1.newspaperinsertscontainingcouponsfrom1.eadingconsumercompaniesfor58mi1.1.ionhouseho1.dseachSunday.Emp1.oyeemotivationisveryimportan
11、ttoVa1.assis,soithasdeve1.opedanemp1.oyeecompensationp1.anthatinc1.udesbasesa1.ary,profitsharing,fringebenefits,championpay,andstockoptions.Inotherwords,itusesapay-for-performancesystemthatrewardsemp1.oyeesforhighperformance.Thecompanyrewardsemp1.oyeesforbothindividua1.andteamachievements.Teamawards
12、aretiedtotheperformanceofthefirmovera1.1.Inthisway,emp1.oyeesbenefitwhenevertheshareho1.dersofthefirmbenefit.Va1.assisa1.sohasanon-sitehairdresser,doctor,andfitnesscentersothatemp1.oyeeswi1.1.enjoycomingtowork.Onthreeoccasions,ithasbeeninc1.udedinFortunemagazine,s1.istofthe100bestp1.acestoworkinAmer
13、ica.Formoreinformation,visit.Questions1 WhydoesVa1.assisusestockoptionstocompensateemp1.oyees?2 WhydoesVa1.assisrewardpeop1.eforbothteamworkandindividua1.achievement?3 HowdoesVa1.assisusechampionpaytoencourageemp1.oyees?InternetApp1.ications1. Whichcompaniesarethetopcompaniestoworkfor?WhatkindsOfben
14、efitsdotheyprovidefortheiremp1.oyees?Whichcompanieswou1.dyou1.iketoworkfor?2. httpiwww.nceo.orgC1.ickontESOPs.Brief1.ydescribewhatanemp1.oyeestockownershipp1.anis.HowmightanESOPencourageemp1.oyeestobemoremotivated?HowdoESOPSre1.atetothetheoriesofmotivationdiscussedinthechapter?Whatisanownershipcu1.t
15、ure,andhowdoesitcreateanenvironmentwhereemp1.oyeesaremoreempowered?3. http:/www.motivation-tC1.ickon44E1.ementsofMotivation.Whatarethethreee1.ementsofmotivation?Whatarethesevenru1.esofmotivation?Doyouthinkmotivationresu1.tsfromanindividua1.sowndrive,orisitprimari1.ydrivenbyexterna1.factors?Howcanthe
16、sevenru1.esofmotivationresu1.tinbetterperformanceforacompany?De1.sSecrettoSuccessGotoandreviewDe1.smostrecentannua1.report.A1.so,gotoDe1.swebsite()andinthesection“aboutDe1.IJreviewthebackgroundmateria1.aboutDeIIthatre1.atestothischapter.Questions1 Exp1.ainhowDe1.1.streatmentofitsemp1.oyeesmotivatest
17、hemtoperformwe1.1.2 DoyouthinkthattrainingisimportanttoDe1.1.?3 De1.1.sometimespromotessomeofitsemp1.oyeesratherthanhiringhigher-1.eve1.emp1.oyeesfromotherfirms.Whyisthisbeneficia1.?TrueorFa1.se1. Mas1.owshierarchyofneedsidentitiessuperiorcompensationasthekeytoemp1.oyeemotivation.2. AccordingtoFrede
18、rickHerzberg,hygienefactorsarework-re1.atedfactorsthatwi1.1.motivateandp1.easeemp1.oyees.3. ThemanagementstrategyofempowermentisfavoredbyTheoryXmanagers.4. Asupervisorwhobe1.ievesinMcGregorsTheoryYW川Iike1.ymonitoremp1.oyeesc1.ose1.ytoensurethattheirworkiscomp1.eted.5. Equitytheorysuggeststhatanemp1.
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